Being born as a Chinese in Hong Kong when it was a British colony enabled me to understand cross-cultural differences between East and West. It brought me awareness on how to deal with different market segments in various environments. Having such a life experience has had a strong impact on my strategic planning, and has enabled me to set up and manage an International Mercantile Business for over two decades both in Asian and Western countries. Being aware and well prepared for any incoming issues have been the key factors for me to achieve success in foreign countries.

Monitoring China's rapid growth as the world biggest production and consuming market, I became aware of the need to create an international platform to bridge between East and West. This vision eventually came about in 2001, with the establishment of an International Consulting Company named BTC (Bridge to China). The corner stone is my extensive alliance network in China P.R.C with district governments and European partners. BTC's vision and philosophy are to grow and strengthen partnerships and alliances on a global scale and to leverage that to create business opportunities with China

If one wants to establish an overseas business entity and excel against one's competitors, one should not simply set up one's own Representative Office or rely on the advice of only a single consultant. Our aim of founding BTC consultancy is to assist you in addressing the multiple needs of building a successful foreign subsidiary. Our mission can be summarized as following: